Google & Meta Ads

Home Concepts

Generated bathroom remodeling leads across Google and Meta while working toward CPA goals.

Case Study Video

Google & Meta Ads

Partnered with L7 Advertising and Home Concepts Custom Remodel to generate qualified bathroom remodeling leads.

Produce high-quality leads at a CPA of $150 or less while utilizing a $5,000 monthly ad budget.

Tested SKAG and intent-based search structures, explored PMAX, and paired Google with Meta campaigns for lead volume.

The account identified stronger acquisition paths and improved lead generation economics.

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