CV Coins & Collectibles

Reduced CPA across phone calls, form submissions, and site purchases for a precious metals dealer.

Case Study Video

CV Coins & Collectibles

Google Ads

Introduction

CV Coins needed Google Ads performance stabilized after CPA had doubled under prior management.

Goal

Reduce average CPA, increase qualified phone calls and form submissions, and improve return on ad spend.

Methodology

Refined negative keywords, rebuilt high-intent ad groups, and optimized around meaningful conversion actions.

Results

The account moved toward a more stable CPA with better lead quality across key conversion actions.

Let's Talk

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Email: dan@dancraftsmedia.com